Every blogger knows that you can’t just sit down at your computer, write a bunch of nonsense and be a self-proclaimed blogging guru. The more you look around and research, you will find that there are specific strategies that bloggers use. Here are my most important rules:
1. Be Authentic. Use your own voice. In other words, type your words so they come out naturally as if you were speaking. People can get their information from anywhere (duh, Google) so you have set yourself apart and make these people come back every week to read what you have to say. Also, you have to find your niche. When you come across a successful blog, you will notice that it is a style blog, a stay at home mom blog, a craft blog, or a makeup blog. You are more likely to write better about something you enjoy. Keeping your blog consistent with a subject like the ones said, but not limited to, you will help you in developing a strong reader base.
2. Post Consistently. Giving your readers a guaranteed post to look forward to every week gives you more hits on your blog. By picking a day of the week and posting on that day gives your readers something to be excited about and want to come back. Even if they don’t like a particular post, you already have them hooked and they will likely be back next week to check on things. By posting every week, you are forcing yourself to write even if you might not feel extra motivated that day. The only way you get better at things is practice, practice, practice!
3. Allow Comments. Open up your comments section, and make sure you are commenting back! Yes, people can be mean, but they can also be positive, helpful, and give you a new idea for your next blog post. By commenting back to your readers you are giving them the sense that they know you and that you are some sort of cyber friends. I think you know what is coming next… which means more readers!
While these are my top three tips, there a plenty more to make yourself a highly effective blogger. I chose these three tips because these are the things that make me go to the blogs that I regularly read.
photo credit: creativity den